This project aims to develop a management model for the formation and conduction of strategic alliances between the different links (customers and suppliers) of the RS automotive chain. To do this, you must:

1. identify the types of cooperative relations along the productive chain; Identify, among the cases of more cooperative relations, the objectives of the companies in forming partnerships with clients or suppliers;
2. to characterize the stages of formation of the strategic alliances in the Automotive Chain RS;
3. identify which needs in terms of alliance management;
4. raise tools for evaluation, negotiation, contracting, monitoring of alliances in relations between clients and suppliers.