VALIDATION OF A MODEL OF MANAGEMENT OF STRATEGIC ALLIANCES FOR COMPANIES OF THE AUTOMOTIVE INDUSTRY OF RS 2003 – 2006

The present project seeks to validate a management model for the formation and conduction of strategic alliances in small and medium enterprises (SMEs), in order to detail the characteristics of the strategic alliances of auto parts SMEs in Rio Grande do Sul; Raise key objectives and risks of strategic alliances; Mapping stages of training processes, contracts and execution of strategic alliances; And establish a system of techniques and tools for managing strategic alliances. failure.